Millions of music fans use Spotify to discover new artists. So as an up-and-coming musician, it’s vital to get your music on Spotify playlists and in front of legions of potential fans. But how do new artists get featured?
Previously, it hasnt been very easy to get your music on Spotify and as they are about to launch in the USA it is now very important to join the leading music service. RouteNote allows artists to get their music onto Spotify and other streaming music services for FREE. All artists need to do is head to RouteNote.com and signup for an account. Once you have signed up, you are able to upload your music and choose the partners you would like to send your music to. Just like at a music festival, Spotify playlists create a huge opportunity for smaller bands to get in front of a more established band’s fans. By making your way onto popular—or, for the sake of starting out, any — playlists, you’re going to get in front of people who already enjoy music similar to yours. Submit your music for free to Sidekick Story and get your music ready with new tunes. Continue your life with music and rely on Sidekick Story for rectifying your music without charging anything. Once you sign in to your Spotify account, you will be redirected to submit your music to Rob Markman.
Spotify is a digital music service that gives you access to millions of songs.
The only way to land on the biggest Spotify playlists is by putting your music in front of curators and making an impact. It’s hard to understate the boost a great playlist placement can give your music, so we’ve laid out this essential advice to help you grab those major playlist features in 2020.
How to get playlisted on Spotify in 2020Pitch directly to Spotify via Spotify for Artists
Ok, this is a big one. If you've got music on Spotify, you NEED to be using Spotify for Artists.
If you haven't already, go sign up and link your Spotify artist profile to Spotify for Artists right now!
Spotify for Artists has loads of great tools to help you understand and adapt your approach to promoting music on Spotify, but perhaps the most powerful part of the service is direct playlist pitching.
Just head to the Music tab of your Spotify for Artists dashboard and choose 'Upcoming'. From here you can select the release you'd like to submit for playlisting.
Here are a couple of key things to remember when pitching for playlists through Spotify for Artists.
You can only pitch music that hasn't been released yet. Once you've uploaded your music to Ditto and it's been accepted by Spotify (this can take a few days), it'll be available in your Spotify for Artists upcoming releases.
It’s best to upload to Ditto with plenty of time to spare and pitch early. The very latest you should be pitching is 7 days before your release date, but ideally you want to be uploading & submitting your tracks to playlists weeks in advance of your release date.
Spotify’s curators have to go through thousands and thousands of playlist submissions every day, so the earlier you pitch, the better your chance of getting heard.
![]()
Also, you can only submit one track per release. So if you're releasing an album or EP, have a good think about which track is most likely to get picked up by playlists.
We’ve only covered the basics here, but we’ve got a whole other article on submitting music for playlists to Spotify directly here. So go check that out.
Pitch music to independent curators
When it comes to pitching your music to independently curated playlists (that’s any playlist on Spotify that isn’t built by Spotify themselves) you’ll need to start hunting down curators.
There are thousands of popular independent Spotify playlists out there created by all sorts of curators - from blogs, media outlets and industry folk to just your average Spotify users.
Spend a few hours searching through Spotify to find playlists that would suit your sound, make a note of who owns the playlist and head to Google.
A bit of Google searching can throw up the contact details you need to start submitting to the playlists you’ve chosen as targets. It’ll usually be an email address or maybe a submission form on their website.
You could keep things organized by making a spreadsheet of all your potential playlist contacts.
Once you’ve found the right contacts, it’s time to reach out.
Make sure to keep your email short, polite and informative with prominent links to your music on Spotify. Make it as easy as possible for them to quickly find out who you are and listen to your music.
TIP: If you’re wondering where to start, you can actually submit your music to the Ditto Music Spotify playlists right now!
Our playlists cover loads of different genres including indie, electronic, hip-hop, rock and more. SEND US YOUR MUSIC HERE.
Get on Discover Weekly & Release Radar
Spotify’s Discover Weekly & Release Radar playlists are unique to every user on the platform. Rather than being curated by Spotify’s staff, they’re created by the platform’s algorithms.
Getting onto a listener’s Release Radar playlist is simple. Just get them to follow you on Spotify.
Whenever you release new music, it’ll appear the Release Radar playlist of everyone who follows you.
Spotify UK’s director of artists and management has previously stated that Release Radar alone generates more streams than any of Spotify’s self-curated playlists. So it’s kind of a big deal.
Discover Weekly’s algorithm however, is a little more complicated.
Every Spotify user gets their own individual Discover Weekly playlist every Monday morning.
The playlist is based entirely on that specific user's music tastes. It uses an algorithm that analyses unique listening habits and spits out similar songs that a certain user may not have heard before.
Here’s an interesting quote from a Spotify executive explaining how it works: Spotify app ui change.
'We look at what you've been listening to. And what are the songs playing around these songs that you've been jamming on, but that we know you haven’t heard yet on Spotify.'
'Let's say you've been playing a song by The Killers and a song by Bruce Springsteen a lot. Algorithms look for how those songs are played and ordered in other Spotify users' playlists. If it turns out that, when people play those songs together in their playlists, there’s another song sandwiched between them that someone has never heard before, that song will show up in your Discover Weekly.'
There are a few ways to boost your chances of landing on Discover Weekly, including getting added to other playlists and increasing your engagement with listeners. You can read more about getting music into Discover Weekly here.
So now you know how to pitch your music to Spotify playlists. But that’s only half the battle!
Simply submitting your music for playlists often isn’t enough. You need to give yourself the best chance of getting picked up.
Here’s how.
Drive traffic to Spotify from ‘off-platform’
Ultimately, the most important thing from Spotify's point-of-view is getting more people to listen to music on their platform.
They love it when artists bring listeners to Spotify from “off platform”, so share your Spotify links everywhere! Post them across your socials, your website and any other channels.
This will work in your favour as Spotify’s algorithms will recognise that you’re bringing in listeners from across the web and driving users to the platform.
Grow your following on Spotify
Put simply, the more followers you have, the more likely it is that playlist curators will take you seriously.
Get all your fans to hit the follow button on your profile
Make sure all of your friends, family and fans are following you on Spotify, share your tracks across social media and promote your Spotify account wherever and whenever possible to build up your followers.
And remember, any new music you release will go directly to your followers via their Release Radar playlist.
Share any playlists you're featured on
If your music ends up being included on any Spotify playlist, no matter how small, share it as much as possible to start racking up more and more streams.
It’s always a good idea to tag the playlist curator in your posts too, to show them you’re invested in their playlist and build your relationship with them.
Complete your Spotify profile
A complete and detailed Spotify profile gives you a more legitimate face on the platform and in turn makes it more likely for playlist curators to take you seriously and consider you for features.
You can complete your profile info in Spotify for Artists. Add a bio, social media links, upcoming tour dates and more.
Add a bio, social links and tour dates to your Spotify profile
Build your own playlists
https://everjet379.weebly.com/mac-play-button-spotify-only.html. This is an easy way to give your music a boost on Spotify. Start creating your own public playlists, filled with great music and include your own tracks too.
With a bit (ok, a lot) of work, you could build your playlist to have thousands or even millions of followers over time.
But even if your playlist only has a few followers, it’ll still help your chance of landing on other, bigger playlists.
Remember, the Discover Weekly algorithm takes EVERY playlist placement into account, no matter how small. So you have nothing to lose in creating a playlist featuring your own music.
Remember, if you don't land big playlist features straight away - don't worry! Keep your head up and keep trying.
Have you had success using any of the playlisting tips here? Or have you any more advice to share with your fellow artists? Let us know in the comments below.
Find out how Spinnup works with Spotify, Universal Music, and other major labels to discover the very best talent. Learn how to upload your music to Spinnup, get your tracks on all major streaming services, like Spotify, and get your music heard by some of the world’s leading record labels.
We’ll be looking at:
• How our relationship with Spotify can work for you
• Spinnup’s artist dashboard + data about your music & social stats • How to increase your Spotify streams • How to get on a Spotify playlist
So many great things come from Sweden – ABBA, IKEA, Spinnup and Spotify. Arguably one of the biggest music brands in the world, Spotify has been a driving force behind the rapid growth of streaming services over the last few years, and are one of our key distribution partners.
Start at the beginning – what is Spotify?
Spotify is a music streaming and subscription service that began in 2008, and now has over 100 million active monthly users! Spotify offers users a free service that includes advertising, and a premium paid tier that gives users access to ad-free streaming, offline listening, better audio quality and much more. Of their 100 million active users, 40 million pay the monthly subscription fee for the premium service. It is available in 60 countries around the world, making it one of the largest streaming services on the market.
Users can listen to Spotify by downloading the app or desktop program or stream through the web player. Spotify music can be streamed on phones, tablets, computers, in compatible cars, TVs and sound systems, on Playstation and Android Wear.
What’s so great about streaming?
Streaming services like Spotify give users the ability to listen to a world of music anytime, anywhere, on a range of devices. Audiences are listening to more music than ever before thanks to platforms like Spotify making it easier for audiences to discover, access and listen to music. Most artists today are on streaming services, and we think you should be too!
How do I get my music on Spotify?
The easiest way is with Spinnup. You can only get your music on Spotify by using an artist-aggregator like us.
Once you have made an account with Spinnup, all you need to do is login to the artist area and create a release. After it has been approved by our team, your single, EP or album will be available for the world to stream in 2-7 business days.
Why is Spotify so important to Spinnup?
We have a special relationship with Spotify, and are lucky to be provided with a huge range of data and information that we integrate into every artist account. From the Overview page in your artist account, you can track the streams of all your music, or individual releases, which are displayed in attractive, easy to understand graphs.
Each music platform is different and delivers their data at different speeds, but Spotify is among the fastest, supplying trend data early to give you an idea of how your release is performing from day one.
Why should I use Spotify?
Apart from being one of the leaders of the streaming industry, Spotify offers a great listening and user experience for both artists and audiences. Here is just a taste of what they have in store:
What can I do to increase my streams?
Once you have your music up on Spotify, you have the potential to reach literally millions of listeners around the world. But how do you reach them? There are a few things you can do to increase your streams, which will, in turn, increase your earnings.
Integrate the ‘Play Button’
This is what Spotify calls their embedded music player. If you have a website or have a site writing about you and your music you can embed the player into the web page using the embed code Spotify supplies. Each time someone plays your music from here, it will count toward your streams. Posting Spotify links on your social media will do the same!
Get On A Playlist
Spotify and its users have created over 1.5billion playlists on the platform. By analysing these playlists and learning about what music people like, Spotify’s algorithms then populate each user’s unique Daily Mix and Discover Weekly playlists, recommending artists they think that listener will like.
By getting users to follow you via the ‘Follow’ button on your artist page, you will automatically be added to the user’s Release Radar playlist every time you release new music.
Listen To Spotify
Sometimes getting onto one playlist is all it takes to launch an artist. Influencers such as brands, music bloggers, magazines, websites, radio stations and public figures curate their own playlists which can accumulate thousands of followers. Getting on one of these can hugely impact your streams.
How To Sell Music On SpotifyBut how do I get on a Spotify playlist?
Spotify has built a tool within the Spotify For Artists account, which allows every artist to pitch their music to Spotify owned playlists. Once you have made a release with Spinnup and it has been approved, it will appear in the ‘upcoming’ tab of your SFA account and from there just follow the steps to submit. We’ve broken it down step by step here. Remember, you will need to release your track at least two-three weeks before release date to be able to do this.
For non-Spotify owned playlists, start by searching for and follow playlists that you really like, or think your sound might be appropriate for. Take a look at what other artists they have in there, how many followers they have, and whether the playlist is updated regularly to see if it’s a good fit for you. Now the hard part – finding a contact. The username of the person or brand will be at the top of the playlist and you can use this to search for them online or on social media.
If you manage to find their email address or social media profile to message them, put together a short pitch on yourself and the song you want them to add to their playlist. Bear in mind they likely receive many emails just like yours every day, so you want to make yours stand out, but always remain concise and professional!
Include links to your music, social media, website and any press or reviews that may have been written about your music or live shows.
Now it’s all up to you – sign up to Spinnup, create your release and you could soon have your music on one of the world’s biggest streaming services.
Spotify Free Download
Click here to learn more about Spinnup or create your free account here.
Read about some of our other retail partners, such as Apple Music and Deezer.
How To Get Your Music On Spotify Free
Read more about Spotify and download it at www.spotify.com.
Comments are closed.
|
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |